From the Desk of The Professor

My Summertime Reading: Walking with Density

My summer reading isn’t like most people’s. Summer should be a time to read what you want, to indulge in the guilty pleasures of breezy ...

The Power of Being In The Moment

Great news! Spotify Is Adding “Social Listening” to Let Friends Listen to Music Simultaneously. This will fix everything. Perhaps you’re not old enough to remember ...

Match Hires Rebel Wilson to Personify the Frustrations of Dating

I could write a book about dating. Two books, actually. One covering the love life of my 20’s and early 30’s and one about dating ...

Amazon Wants to Scan Your Body. What Could Go Wrong?

An Adweek post describes how “Amazon Might Use 3D Body Scans to Customize Clothes—and Also Capture Your Data,” adding – as if they had to ...

Grey Goose Doubles Down on What’s Important

Grey Goose has been on the decline in recent years, a victim of life-cycle, an ultra-competitive category, and possibly, the realization of many that it ...

How The Daily Demonstrates The Value of Qualitative Research

One might think the New York Times podcast, The Daily, to be superfluous. The Times publishes more news stories on-line and in print every day ...