From the Desk of The Professor

I could write a book about dating. Two books, actually. One covering the love life of my 20’s and early 30’s and one about dating ...

An Adweek post describes how “Amazon Might Use 3D Body Scans to Customize Clothes—and Also Capture Your Data,” adding – as if they had to ...

Grey Goose has been on the decline in recent years, a victim of life-cycle, an ultra-competitive category, and possibly, the realization of many that it ...

One might think the New York Times podcast, The Daily, to be superfluous. The Times publishes more news stories on-line and in print every day ...

CNN recently reported that “interest in Impossible Foods’ plant-based meat alternative is growing so much that the company is struggling to keep up.” You were out of ...

Sometimes any brand name will do. There are successful brands with names that are random (Apple), obscure (Starbucks), pronounced in unexpected ways (Fage) and silly ...