From the Desk of The Professor
Survey Hell
My Script Treatment for Black Mirror 6:00 AM: Wake up, check my credit rating and dating apps before getting out of bed. Bad news ...
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A Different Kind of Hero’s Journey
Tiger Woods celebrated a return to past glory yesterday which very few, including me, ever felt he’d achieve. His Masters victory was a beautiful thing ...
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Droga5 Should Have Swiped Left
On April 3, 2019, Adweek reported that “Droga5, the creative agency known for its acclaimed campaigns for brands like Chase, Google, HBO, IHOP, The New ...
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The Good Place
With the exception of Seinfeld reruns, I never watch sitcoms. In fact, sports aside, I don’t watch anything on the big broadcast networks. The great ...
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McDonald’s Dynamic Yield
I want to be a non-conformist like everyone else. That, combined with a large dose of creepiness, is where society seems to be heading. Thanks ...
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Free Whitepaper: Get The Most From Qualitative Research
Take control of qualitative research projects to maximize learning and ensure that it’s transformed into meaningful action to maximize your return on investment. Download the ...
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