From the Desk of The Professor

Retail’s Misguided Attempt to Embrace Technology

There seems to be a broad consensus that for retail to flourish in the future, it will have to embrace technology that offers the customization ...

New Podcast With Ken Sadowsky, Beverage Industry Clairvoyant

Ken Sadowsky is as close as you come to being clairvoyant. As a distributor, board member and investor, Ken has always seen the future of the ...

Weight Watchers Steps On The Scale. Loses Muscle, Not Fat.

Bloomberg reported this week that “Weight Watchers… stock took a beating Wednesday (February 27), dropping as much as 36 percent on a dismal profit forecast after it ...

The Oscars Win The Super Bowl!

I always watch the Super Bowl but never watch the Oscars. Seems that I have gotten this dead wrong all these years. My first issue ...

JNSQ: The New Wine That’s A Master Class In Branding

As Adweek reports this week, “Little about The Wonderful Company’s new wine brand is practical.” I’d take it a step further. Little of it makes ...

Podcast with Ricardo Marques, Group VP Marketing, Value & Core Brands, Anheuser-Busch InBev

Ricardo Marques is the talented and charismatic marketer leading the charge to refresh the Budweiser brand. You might say the opening salvo in the campaign ...