From the Desk of The Professor

I wish that political marketing was more like marketing products and services. How long would it take any brand to change course quickly if it ...

I mourn the passing of one of my pop culture heroes, the great Kinky Friedman, who passed on June 27. Nicknamed by a good friend ...

I always enjoy when internal or agency creatives are involved in my projects and wish I saw more of them, more often. They’re usually present ...

Many years ago, I settled into the comfy salon chair for my haircut with my regular stylist, Amy who I’d been seeing once a month ...

This is story about marketing that starts with a night at the L.A. Opera. But allow me to digress for a moment. I saw an ...

I started my career as an ad agency account executive before being hired away by my client as a brand manager. We did a lot ...