From the Desk of The Professor

“Storytelling” is all the rage in marketing these days, to the point where it’s become a cliché. While the term is probably evoked in every ...

Life is like my golf swing. The more I simplify, the better it gets. I feel this with every fiber of my being and my ...

The bar keeps getting lower. In the run up to Thanksgiving, the retail group that includes Marshalls, TJ Maxx and Homegoods ran a television ad ...

Are you in favor of free speech? If you live in the United States, of course you are! Free speech is guaranteed in the Bible, ...

I have an auspicious birthday coming up this year. No, it’s not one of the “big ones.” It’s far more important than anything ending with ...

“In an interview with a fashion industry web site, Kate Moss said, “Nothing tastes as good as skinny feels.” Said the rest of the world: ...