From the Desk of The Professor

I have an auspicious birthday coming up this year. No, it’s not one of the “big ones.” It’s far more important than anything ending with ...

“In an interview with a fashion industry web site, Kate Moss said, “Nothing tastes as good as skinny feels.” Said the rest of the world: ...

I’m an unabashed fan of live human interaction. Face-to-face meetings. Focus groups, ethnographic work and in-depth interviews. Creative ideation sessions and workshops. Road trips with ...

I enjoyed a clever post on LinkedIn this week, positing that “Comedians Might Be Better Strategists Than Strategists.” I couldn’t agree more. It’s a discovery ...

If you haven’t read Sherry Turkle’s remarkable column in the New York Times, Stop Googling. Let’s Talk., read it now! It’s an essay adapted from her ...

What do scholarly journal pieces on marketing, business books and great 20th century novels have in common? They are written, and then read, in specific ...