Ricardo Marques is the talented and charismatic marketer leading the charge to refresh the Budweiser brand. You might say the opening salvo in the campaign was fired two years ago in the 2017 Super Bowl when Budweiser told the story of Adolphus Busch, an immigrant whose passion, courage and vision allowed him to overcome hardship and discrimination to bring Budweiser to market and establish an enduring a beer empire.
Ricardo dropped in to The Right Braincast to share his personal journey, the story behind this year’s Budweiser Super Bowl ad and more.
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